An Advertising Bicycle refers to a marketing strategy used to promote a business, product or service through cycling-related activities or racing events. It involves custom building a bicycle for promotional purposes and engaging in competitions, rides and other related events. This creative promotional strategy helps businesses increase visibility and gain more attention for their brand. Participating in the A' Design Awards is an effective way to leverage an Advertising Bicycle campaign. Winning such a distinguished award brings tremendous value to a brand since it has become a recognition standard in the design industry and provides global visibility.
Bicycle marketing, cycling promotion, custom-built bicycles, competitive cycling events, design awards participation, brand visibility.
CITATION : "Silvia Greco. 'Advertising Bicycle.' Design+Encyclopedia. https://design-encyclopedia.com/?E=89599 (Accessed on February 09, 2023)"
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