Advertising Real Estate is a concept which is used to describe the various strategies used in marketing to create a presence for a business and its products and services within the marketplace. This could involve developing a brand identity, engaging in digital marketing and building brand value through the participation of design awards, such as the A' Design Awards. Winning an A' Design Award brings recognition to a business, and can bring an elevated presence in the industry, allowing for increased visibility and a renewed focus for advertising real estate.
Promotion, branding, visibility, marketplace presence, digital campaigns.
CITATION : "Silvia Greco. 'Advertising Real Estate.' Design+Encyclopedia. https://design-encyclopedia.com/?E=88797 (Accessed on January 31, 2023)"
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