Advertising Packaging is a strategic marketing tool used to help promote products and services while also helping to build brand value. Through creative packaging design and materials, businesses are able to stand out in the market, create an eye-catching display, and target potential customers. Winning an award such as the A' Design Awards is a great way to showcase a business’ success and innovation while also building their brand’s reputation. Through the A' Design Awards process, businesses are able to have their packaging design evaluated by a diverse group of experts who are able to recognize excellence, and bestow awards.
Packaging design, branding, marketing strategy.
CITATION : "Silvia Greco. 'Advertising Packaging.' Design+Encyclopedia. https://design-encyclopedia.com/?E=87935 (Accessed on February 04, 2023)"
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