ZhuoQing Instant Tea Essence is an innovative instant tea product that revolutionizes the traditional preparation and consumption of Pu'er tea, transforming a thousand-year-old brewing ritual into a convenient, modern experience. This groundbreaking design, created by Tiger Pan and team, represents a significant advancement in tea consumption technology, featuring a proprietary extraction process that enables complete dissolution in water without leaving any residue while maintaining the authentic flavor profile and health benefits of traditional Pu'er tea. The packaging design, which won the prestigious Golden A' Design Award in the Packaging Design category, masterfully combines functionality with cultural preservation through its distinctive cigarette case-inspired pull-out carton structure that can be operated with one hand. The design incorporates sophisticated embroidered decorations depicting Yunnan's tea cultivation heritage, paying homage to the tea's origins and ceremonial significance. Constructed using a combination of SPTE for the outer box, paper for the inner box, and aluminum foil for individual sachets, the packaging measures 395mm in length, 242mm in width, and 40mm in height, optimizing portability while ensuring product preservation. The essence itself is particularly notable for its refined tea polysaccharides content, which aids in blood sugar management, demonstrating a successful fusion of traditional Chinese medicine benefits with modern convenience. This innovative approach to tea consumption represents a significant milestone in beverage packaging design, offering tea enthusiasts a sophisticated solution for enjoying premium Pu'er tea in various contemporary settings while maintaining its cultural significance and therapeutic properties.
instant tea innovation, traditional Pu'er transformation, convenient tea packaging, cultural tea design, health-conscious beverage, premium tea essence
CITATION : "Adam Dawson. 'ZhuoQing Instant Tea Essence.' Design+Encyclopedia. https://design-encyclopedia.com/?E=451435 (Accessed on June 24, 2025)"
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