ZIGPACK PACKAGING & ADVERTISING SUPPORT is an innovative, environmentally conscious packaging solution designed specifically for wine bottles, combining functional efficiency with promotional capabilities. This groundbreaking design, conceived and developed in Barcelona between February and April 2013, employs a sophisticated three-point support system that securely holds bottles without any additional locking mechanism, representing a significant advancement in sustainable packaging design. Crafted from 100% recyclable kraft cardboard, the system measures 48 x 11 centimeters and weighs a mere 0.03 kilograms, offering an elegant solution to the traditional challenges of bottle transportation while maintaining product visibility. The design's ingenuity lies in its single-piece construction that requires no additional components, allowing the bottle to remain the focal point while creating a striking visual impact through its distinctive zigzag structure. The packaging solution demonstrates exceptional versatility through its customization options, enabling brands to incorporate their logos and promotional materials directly onto the surface, thereby transforming a practical carrying solution into an effective advertising medium. This dual functionality, combined with its minimal storage requirements and eco-friendly materials, earned the design a Silver A' Design Award in the Packaging Design category in 2017, recognizing its contribution to sustainable design innovation. The system's development was driven by practical observations of everyday challenges in bottle transportation, resulting in a solution that effectively addresses safety, sustainability, and marketing needs while maintaining a strong focus on user experience and environmental responsibility.
sustainable packaging, bottle carrier design, eco-friendly materials, promotional packaging, kraft cardboard solutions, retail innovation
CITATION : "Adam Dawson. 'ZIGPACK PACKAGING & ADVERTISING SUPPORT.' Design+Encyclopedia. https://design-encyclopedia.com/?E=441898 (Accessed on July 03, 2025)"
We have 216.545 Topics and 472.615 Entries and ZIGPACK PACKAGING & ADVERTISING SUPPORT has 1 entries on Design+Encyclopedia. Design+Encyclopedia is a free encyclopedia, written collaboratively by designers, creators, artists, innovators and architects. Become a contributor and expand our knowledge on ZIGPACK PACKAGING & ADVERTISING SUPPORT today.