Twistar IoT customer feedback device is an innovative customer experience measurement tool that revolutionizes the way businesses gather and analyze customer feedback in real-time. Developed through a comprehensive two-year research and development process by an international team spanning Europe, Asia, North America, and the Middle East, this sophisticated Internet of Things (IoT) device integrates voice recognition and artificial intelligence capabilities to capture customer sentiment at the moment of experience. The device features an elegantly simple rotating dial mechanism with an ergonomically angled circular display screen, designed specifically to create an approachable and non-threatening user interface. With dimensions of 91.3mm in diameter and 33mm in height, the device incorporates a dual-core plastic chassis housing advanced components including PCBs, LCD modules, and optical sensors, complemented by a machined stainless steel or copper base that serves both as a heat sink and provides optimal weight distribution. The innovative T-spring mechanism delivers precise tactile feedback for the push function, while the customizable outer ring can be finished with wooden or rubber bezels to suit various environments. This Silver A' Design Award-winning device in the Digital and Electronic Device Design category represents a significant advancement in customer feedback technology, offering businesses a sophisticated yet intuitive tool for gathering valuable customer insights through its rotate-and-push interaction model, which maintains an analog feel despite its advanced digital capabilities. The device's thoughtful design approach emphasizes user-friendliness across diverse demographics, combining sophisticated technology with an inviting aesthetic that creates an open table environment conducive to honest feedback.
customer feedback device, IoT technology, user experience measurement, interactive design, digital feedback system, customer sentiment analysis
CITATION : "Adam Dawson. 'Twistar IoT Customer Feedback Device..' Design+Encyclopedia. https://design-encyclopedia.com/?E=440754 (Accessed on August 22, 2025)"
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