Search the Design+Encyclopedia:

Competitive Intelligence


From Design+Encyclopedia, the free encyclopedia on good design, art, architecture, creativity, engineering and innovation.
431573
Competitive Intelligence

Competitive Intelligence is a systematic and ethical process of gathering, analyzing, and managing external information that can affect an organization's plans, decisions, and operations. It involves the legal collection of data from various sources, such as public records, industry reports, and market research, to gain insights into the competitive landscape, market trends, and potential opportunities or threats. The primary goal of competitive intelligence is to enable businesses to make informed strategic decisions by providing a comprehensive understanding of their industry, competitors, customers, and the broader market environment. This process goes beyond simple data gathering and requires the application of analytical tools and techniques to transform raw information into actionable intelligence. Effective competitive intelligence helps organizations anticipate market shifts, identify emerging competitors, benchmark their performance against industry leaders, and develop strategies to maintain or gain a competitive edge. It is an ongoing process that requires continuous monitoring and adaptation to stay ahead in an ever-changing business landscape.

market analysis, industry trends, competitor research, strategic planning, decision-making, business intelligence, market positioning, benchmarking, SWOT analysis

Robert Anderson

CITATION : "Robert Anderson. 'Competitive Intelligence.' Design+Encyclopedia. https://design-encyclopedia.com/?E=431573 (Accessed on October 08, 2024)"


Competitive Intelligence Definition
Competitive Intelligence on Design+Encyclopedia

We have 179.762 Topics and 428.518 Entries and Competitive Intelligence has 1 entries on Design+Encyclopedia. Design+Encyclopedia is a free encyclopedia, written collaboratively by designers, creators, artists, innovators and architects. Become a contributor and expand our knowledge on Competitive Intelligence today.