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Assumed Similarity Bias

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Assumed Similarity Bias

Assumed Similarity Bias happens when we think someone is similar to us in some way, even though we don't really know that for sure. It's like making a guess about someone without really having enough information. We might think someone is kind because they look nice, or we might think someone is smart because they wear glasses. These guesses could be wrong, but we make them anyway.

Personality, Perception, Attitude, Beliefs.

Thomas Lee

Assumed Similarity Bias

Assumed Similarity Bias is a cognitive bias or logical fallacy in which people assume that others, who share similar characteristics with them, are more likely to share the same opinions and beliefs. This bias is based on the notion that similarity breeds trust and understanding, and it can affect the way people make decisions in a variety of situations. For example, people may be more likely to trust a political candidate who shares their religious or cultural background, or to believe the advice of a friend who shares their race or ethnicity. This bias can lead to unfair assumptions and judgments, and can cause people to overlook the fact that someone may have different opinions and beliefs, even if they share certain characteristics.

Assumed Similarity Bias, Cognitive Biases, Logical Fallacies, Groupthink, Social Perception.

Jessica Adams

CITATION : "Jessica Adams. 'Assumed Similarity Bias.' Design+Encyclopedia. (Accessed on April 01, 2023)"

Assumed Similarity Bias Definition
Assumed Similarity Bias on Design+Encyclopedia

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