Upcycled Organic Plantain Chips Packaging - Chip Bag

Upcycled Organic Plantain Chips Packaging - Chip Bag

Upcycled Organic Plantain Chips Packaging - Chip Bag is an innovative sustainable packaging design that revolutionizes the snack food industry through its distinctive approach to eco-conscious presentation and brand storytelling. The design, which earned the prestigious Silver A' Design Award in the Packaging Design category, features a sophisticated layered composition of banana leaf textures harvested from plantain farms in Ecuador, creating a unique depth and visual narrative that connects consumers directly to the product's origins. The packaging employs a registered matte material with strategic glossy elements for the logo, creating a tactile contrast that enhances shelf appeal while maintaining functionality. Available in two sizes (12H x 8W and 8H x 5.5W), the design breaks away from conventional chip packaging through its vibrant color palette and authentic representation of tropical elements. The innovative approach addresses the challenge of differentiating organic plantain chips in the competitive snack aisle while promoting sustainability through its focus on upcycled ingredients. Designed by Nik Ingersoll, the packaging successfully combines aesthetic appeal with practical functionality, featuring bright, tropical colors for flavor differentiation while maintaining brand consistency. The design represents a significant advancement in sustainable packaging solutions, utilizing research-driven insights from over 2,000 core customer surveys and extensive market analysis to create a product that resonates with environmentally conscious consumers while effectively communicating the brand's commitment to reducing food waste through upcycling practices.

sustainable packaging, organic snack design, tropical aesthetic, eco-friendly branding, upcycled food packaging, plantain chip innovation

— Adam Dawson