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SKT Facade Kinetic Media


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SKT Facade Kinetic Media

SKT Facade Kinetic Media is an innovative architectural installation that represents a groundbreaking fusion of kinetic architecture and digital media display technology. This monumental structure, measuring 2600 x 1400 x 5400(h)mm and weighing approximately 6 tons, consists of a sophisticated array of 200 square modules arranged in a 10 x 20 configuration, with each module measuring 250 x 250mm and weighing 30 kg. The facade employs an advanced mechanical system powered by five AC Servo motors, orchestrated through a network of servers including main server, LED server, and LED sender box, creating a dynamic visual experience through synchronized movement patterns. The installation's technological sophistication is evident in its ability to seamlessly integrate motion graphics with physical movement, effectively communicating complex technological concepts through a combination of icons, titles, and kinetic elements. The design, which earned a Silver A' Design Award in the Interior Space, Retail and Exhibition Design category, demonstrates exceptional innovation in interactive digital signage, combining sophisticated engineering with artistic expression. The facade's content strategy revolves around presenting various technological innovations, including Autonomous Vehicles, 360 Video Call, Quantum cryptography, AI Service, Smart Home, IoT, and Public Safety services, through a carefully choreographed sequence of movements and visual displays. The installation's control system, operating on 380V power with approximately 40kW consumption, enables precise coordination of the modular components, creating a spectacular visual narrative that effectively captures audience attention while delivering complex technological messages in an accessible format.

kinetic architecture, interactive media facade, digital signage innovation, modular design installation, exhibition technology, architectural automation

Adam Dawson


SKT Facade Kinetic Media Definition
SKT Facade Kinetic Media on Design+Encyclopedia

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