GrowWater Water is an innovative premium bottled water product that exemplifies the harmonious fusion of Oriental philosophy with modern design principles, distinguished by its unique conical bottle shape and thoughtful ergonomic considerations. The design, which earned a Silver A' Design Award in the Packaging Design category, features a distinctive spiral structure at its base inspired by DNA helical forms, symbolizing the essence of life itself. The product's visual identity draws inspiration from the classical Chinese painting One Thousand Li of Rivers and Mountains, interpreted through a contemporary lens reminiscent of Mondrian's modernist aesthetic. The bottle's dimensions of 6.2cm×6.2cm×23.5cm were carefully calculated to provide optimal grip comfort, particularly considering female consumers' ergonomic preferences. The packaging design incorporates a sophisticated color scheme representing the natural water cycle - from lake to sea, sky to earth - with geometric patterns arranged in carefully calculated gap ratios of 1:2:3 to create visual hierarchy. The PET tapered flask design overcame significant technical challenges in mass production, achieving both aesthetic excellence and functional efficiency. This innovative packaging solution, completed in 2018, represents a significant advancement in beverage packaging design, combining practical functionality with cultural symbolism while promoting health consciousness and environmental awareness through its design narrative.
simplicity, oriental philosophy, sustainable packaging, premium water, ergonomic design, cultural fusion
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