Amphora Olympia Extra Virgin Olive Oil

Amphora Olympia Extra Virgin Olive Oil

Amphora Olympia Extra Virgin Olive Oil is a distinguished premium olive oil packaging design that exemplifies the harmonious fusion of ancient Greek heritage with contemporary design aesthetics. Created by Greek designer Sophia Georgopoulou, this packaging design pays homage to the historical significance of ancient Olympia, the birthplace of the Olympic Games, where olive trees held both practical and ceremonial importance. The design's central element features an innovative logo incorporating an abstract amphora shape derived from the letter 'A', complemented by a circular element symbolizing both the olive oil and the letter 'O' for Olympia. This premium product line encompasses three variants - Extra Virgin, Early Harvest, and Late Harvest olive oils - available in 250ml and 500ml sizes, each presented in carefully selected Meili glass bottles. The packaging employs sophisticated silk-screen printing techniques on the bottles, while the accompanying boxes are crafted from premium textured cardstock using a refined Pantone color palette. The design's minimalist approach effectively communicates the product's Greek heritage while positioning it in the luxury segment of the international market. The packaging includes informative text about the Olympic Games and the sacred nature of olive oil from Ancient Olympia, establishing a meaningful connection between the product and its cultural roots. This exceptional design work was recognized with a Golden A' Design Award in the Packaging Design category, acknowledging its innovative approach to combining historical elements with modern design sensibilities while effectively differentiating itself in the competitive olive oil market.

olive oil packaging, premium design, Greek heritage, ancient Olympia, amphora symbolism, minimalist branding

— Adam Dawson