AS Women Empowerement Corporate Gift

AS Women Empowerement Corporate Gift

AS Women Empowerement Corporate Gift is an innovative corporate gift design that represents a powerful statement on women's empowerment through artistic and cultural symbolism. Created by Greek designer Antonia Skaraki and her team, this conceptual gift package combines traditional Greek elements with contemporary social messaging to address gender equality and women's rights. The design features specially crafted bottles of Cretan Tsikoudia, a traditional Greek spirit, shaped to represent different women and adorned with distinctive clay faces inspired by ancient Cycladic figurines. Each bottle symbolizes fundamental themes of women's empowerment: Freedom, Change, Equality, Justice, Education, Choice, and Strength. The comprehensive design includes custom-designed boxes measuring 327mm x 117.5mm x 585mm, featuring artistic graphic representations and accompanying wall posters. The packaging's back panel displays over 2000 female names, creating a powerful visual representation of global female solidarity. This design, which was developed between December 2022 and February 2023 in Athens, earned recognition with an Iron A' Design Award in the Giftware Design category, acknowledging its innovative approach to combining cultural heritage with contemporary social advocacy. The project successfully transforms a corporate gift into a meaningful catalyst for social change, addressing the ongoing challenges faced by women across different ethnicities, religions, and social backgrounds, while demonstrating how design can serve as a medium for social commentary and activism.

corporate gift design, women empowerment, social activism, Greek culture, artistic packaging, gender equality

— Adam Dawson