A Little Something for You Company Christmas Card is an innovative interactive greeting card design that exemplifies the convergence of minimalist aesthetics and engaging user experience in contemporary communication design. This sophisticated piece, created by designers Benny Leung and Kit Ng, represents a significant departure from traditional holiday cards through its incorporation of multiple interpretive elements and puzzle-like functionality. The card, measuring approximately 14cm by 24cm, employs a unique three-part interaction system that transforms the viewing experience into an engaging activity. The design's primary configuration presents an abstract minimalist composition, which can be deconstructed and reassembled to reveal a stylized side profile of Santa Claus, while the reverse side conceals a hidden Christmas message that becomes visible through proper arrangement of the components. The card's execution demonstrates exceptional attention to technical detail, utilizing carefully selected durable paper stock that accommodates both block colors and gold foil printing, despite the challenging die-cut requirements of the angular shapes. This innovative approach to seasonal corporate communication earned recognition with a Silver A' Design Award in the Graphics, Illustration and Visual Communication Design category, acknowledging its contribution to advancing the boundaries of traditional greeting card design. The project, completed in December 2015, successfully achieves its objective of extending recipient engagement through interactive elements while maintaining professional aesthetic standards, representing a thoughtful evolution in corporate holiday communications.
interactive design, minimalist aesthetics, corporate communication, puzzle mechanism, seasonal greetings, innovative printing
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