Royal Orchard Tea Package
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Royal Orchard Tea Package
Royal Orchard Tea Package is an innovative tea packaging design that harmoniously blends Oriental and Western aesthetic sensibilities, created by designers Hisu Jeong, Albert Kim, and Jiin Kim. This sophisticated packaging solution, which earned recognition with an Iron A' Design Award in the Packaging Design category, represents a thoughtful marriage of traditional elements and contemporary design principles. The design's distinctive logo draws inspiration from the golden crown of the Shilla period, featuring a central jewel ornament that symbolizes both a tree and human connection, embodying the concept of communication through tea consumption. The packaging system consists of individual cases measuring 44x32x22mm, each containing a single tea sachet, which can be combined in various configurations within a master gift set measuring 345x65x40mm. The design emphasizes both functionality and aesthetics, utilizing food-safe materials and incorporating plastic sealing for optimal flavor preservation and hygiene. The package design reflects a deep understanding of tea culture, featuring a carefully curated selection of natural ingredients that bridges Eastern and Western herbal traditions. This design innovation, developed since February 2012 in Korea, demonstrates exceptional attention to detail in its execution, incorporating color therapy principles and health-conscious elements while maintaining a premium aesthetic appeal. The modular nature of the packaging system allows for versatile presentation options, making it particularly suitable for special occasions and gift-giving, while its contemporary design language ensures broad market appeal.
packaging design, tea packaging, oriental design, modular packaging, premium gift set, sustainable materials
CITATION : "Adam Dawson. 'Royal Orchard Tea Package.' Design+Encyclopedia. https://design-encyclopedia.com/define/royal-orchard-tea-package?E=443996 (Accessed on October 14, 2026)"
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