Jed Conversion
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Jed Conversion
Jed Conversion is a significant architectural transformation project that reimagines a former industrial printing facility into a dynamic business and event hub in Zurich, Switzerland. This innovative adaptive reuse project encompasses 36,000 square meters of space, accommodating approximately 2,000 workplaces while preserving the building's industrial heritage and character. The design philosophy centers on creating an environment that fosters collaboration, knowledge transfer, and innovation through thoughtful architectural interventions. The project's distinctive approach maintains the impressive scale of the original 18-meter-high printing halls while introducing contemporary elements such as two new atriums that enhance visual connectivity and natural light penetration. The architectural strategy employs a sophisticated material palette that juxtaposes raw concrete, metallic-coated steel, and wood, paying homage to the site's industrial past while creating a modern aesthetic. The conversion, which earned the prestigious Silver A' Design Award in the Interior Space, Retail and Exhibition Design category, demonstrates exemplary spatial planning through its incorporation of diverse functional areas, including offices, event spaces, restaurants, coworking hubs, and a coffee roastery. The project's success lies in its ability to balance historical preservation with modern functionality, creating a seamless flow between spaces through an intricate network of open staircases, ramps, bridges, and galleries. This transformation serves as a model for sustainable urban development, showing how industrial heritage can be repurposed to create socially valuable destinations that stimulate local economic activity and entrepreneurship.
adaptive reuse, industrial conversion, workplace design, architectural transformation, spatial innovation, sustainable development
CITATION : "Adam Dawson. 'Jed Conversion.' Design+Encyclopedia. https://design-encyclopedia.com/define/jed-conversion?E=451892 (Accessed on October 14, 2026)"
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