Disruptive Innovation
From Design+Encyclopedia, the free encyclopedia on good design, art, architecture, creativity, engineering and innovation.
Disruptive Innovation
Disruptive innovation is a term used to describe a new product, service, or technology that creates a new market by disrupting the existing market. It is a process that involves the introduction of a new product or service that displaces existing products and services or creates entirely new markets. Disruptive innovations typically offer better performance, cost less, and are easier to use than existing products and services. This type of innovation often comes from unexpected sources and has the potential to be highly disruptive to existing markets. One key aspect of disruptive innovation is that it often starts out as a niche product or service, serving a small market that is often overlooked by established players in the industry. However, as the product or service improves and gains traction, it can quickly gain a foothold in the market and disrupt the existing players. Another key aspect of disruptive innovation is that it often requires a different business model than that of the established players in the market. This can involve a different pricing strategy, distribution model, or marketing approach. Disruptive innovation can have both positive and negative effects on the market. On the one hand, it can lead to increased competition, lower prices, and better products and services for consumers. On the other hand, it can also lead to job losses and the decline of established companies and industries. It is important for companies to be aware of the potential for disruptive innovation and to be prepared to adapt to changing market conditions. In conclusion, disruptive innovation is a process that involves the introduction of a new product or service that disrupts the existing market and creates a new one. It often starts out as a niche product or service and requires a different business model than that of the established players in the market. Disruptive innovation can have both positive and negative effects on the market, and companies need to be prepared to adapt to changing market conditions.
innovation, market, competition, business model, adaptation
Disruptive Innovation
Disruptive innovation is a term popularized by Harvard Business School professor Clayton Christensen in his 1997 book The Innovator's Dilemma. It refers to the process of introducing a new product or service that creates a new market, displaces existing products and services, or creates entirely new markets. Disruptive innovations typically offer better performance, cost less, and are easier to use than existing products and services. This type of innovation often comes from unexpected sources and has the potential to be highly disruptive to existing markets. Designers can play an important role in disruptive innovation by identifying new opportunities and developing products and services that meet customer needs in novel ways.
Innovation, Disruption, Disruptive Technology
Disruptive Innovation
Disruptive innovation is a term coined by Harvard Business School professor Clayton M. Christensen in the 1990s which refers to an innovation that creates a new market by applying a different set of values and significantly transforming an existing market. It typically involves the introduction of a new technology, product, or idea which disrupts the current market and creates a new one. This innovation can be disruptive in the sense that it can cause a shift in industry standards and the way organizations operate. Disruptive innovations often create a new market or industry by allowing for new products, services, and business models that are more accessible to customers, or offer customers better value than existing products and services.
Innovation, Disruption, Transformation, Paradigm Shift.
CITATION : "Lauren Moore. 'Disruptive Innovation.' Design+Encyclopedia. https://design-encyclopedia.com/define/disruptive-innovation?E=191854 (Accessed on October 14, 2026)"
Disruptive Innovation on Design+Encyclopedia
We have 220,822 Topics and 478,829 Entries and Disruptive Innovation has 3 entries on Design+Encyclopedia. Design+Encyclopedia is a free encyclopedia, written collaboratively by designers, creators, artists, innovators and architects. Become a contributor and expand our knowledge on Disruptive Innovation today.