Design Leaderboards

Design Leaderboards

Design Leaderboards is a unique platform published and managed by A' Design Award and Competition that promotes and highlights recent award-winners and their good designs. Unlike other ranking and rating systems that focus on lifetime achievement, Design Leaderboards gives more weight to recent award victories when ranking designers. The Design Leaderboards scoring system is affected by time-frame and recency of achievements. This allows journalists to find rising designers and brands, enterprises to find star architects, top design agencies, and best designers currently, and consumers, customers, and buyers to find brands, designers, and design agencies that are delivering the best of best in design today. While other ranking systems focus on lifetime excellence of designers, architects, design agencies and brands, these lifetime rankings can create a barrier of entry for young and upcoming designers to distinguish themselves. The Design Leaderboards framework provides social equity and creates an equal opportunity for newcomers to rise to the occasion and showcase their talent. Design Leaderboards enable new and qualified designers to tap into a new marketing and promotion channel that allows them to reach out to press members, media companies, editors, and journalists with a newsworthy story about their recent success and their prominent position within the rankings which differentiates them from their peers. They also allow newly-qualified designers, agencies, brands and companies to reach out to their clients, customers, consumers, leads and buyers, as a current leader in the industry, and use their leading position as a means to leverage sales, convert and convince leads, as well as reach new audiences by means of a marketing campaign. To benefit from Design Leaderboards Rankings, A' Design Award and Competition provides infographics and marketing materials, as well as a guide on how to use rankings and ratings to gain an advantage and convince clients and customers in an efficient manner. Design Leaderboards also feature a series of ranking symbols and marks to identify ranking within different Tiers and Levels. There are 8 Main Tiers, such as Global Rankings, Category Rankings, Yearly Rankings, Group Rankings, Metal Rankings, In-Group Category Rankings, In-Group Yearly Rankings, and In-Group Metal Rankings. These Tiers have different levels of importance, with the Global Rankings being the most important and the In-Group Metal Rankings being the least important. The ranking mechanism is affected by an exponential function of time, as well as exponential growth of award scores. The scores of the current year are multiplied by 100×, and scores of last year are multiplied by 81×, and scores of the three years ago are multiplied by 64×, followed by 49×, 36×, 25×, 16×, 9×, 4× and 1× as the years pass. This helps to ensure that the rankings are always up-to-date and reflective of the current state of the design industry. To get listed on Design Leaderboards, winning the A' Design Award and Competition is essential. Winners are provided complimentary ranking and rating system inclusion, and can access infographics, rating symbols and certificates through the Design Leaderboards section in their Control Panel. Overall, Design Leaderboards provide a unique and valuable service to the design industry, by highlighting and promoting recent award-winners and their good designs, while also providing equal opportunities for newcomers to showcase their talent and reach new audiences. It is an important tool for journalists, media companies, large enterprises, and design-oriented businesses to discover, feature, connect and hire trendsetting creators, rising designers, star architects, and upcoming talents.

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— Onur Cobanli

CITATION : "Onur Cobanli. 'Design Leaderboards.' Design+Encyclopedia. https://design-encyclopedia.com/define/design-leaderboards?E=187698 (Accessed on October 14, 2026)"