Concept Illustration
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Concept Illustration
Concept Illustration is a type of drawing or digital image made during the early planning stage of a project, called preproduction, to show what an idea could look like before it is made. In preproduction, designers use concept illustration to quickly test out different looks, shapes, and styles for things like products, spaces, or characters. This helps the team see if the idea matches the project goals and makes it easier to talk about changes before spending time or money building anything. Concept illustrations can use simple colors, lines, or shading to show mood, lighting, and how things might fit together, making it easier for everyone to understand the direction of the project.
preproduction sketching, visual development, design planning, idea visualization, early stage rendering
CITATION : "Kevin Green. 'Concept Illustration.' Design+Encyclopedia. https://design-encyclopedia.com/define/concept-illustration?E=482072 (Accessed on October 14, 2026)"
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