Concept I
From Design+Encyclopedia, the free encyclopedia on good design, art, architecture, creativity, engineering and innovation.
Concept I
Concept i is a design philosophy that emphasizes collaboration, innovation, and exploration. It encourages designers to think beyond the traditional boundaries of their craft and explore new perspectives, ideas, and approaches. At its core, Concept i is about problem-solving and finding creative solutions to complex challenges. It is a multidisciplinary approach that brings together experts from different fields, including architecture, interior design, graphic design, and more, to create unique and meaningful designs. One of the key aspects of Concept i is its focus on collaboration. By bringing together diverse perspectives and skill sets, designers can gain new insights and develop more innovative solutions. Collaboration also allows designers to tailor their designs to the specific needs of their clients, ensuring that the final product is not only aesthetically pleasing but also functional and effective. Another important aspect of Concept i is its emphasis on innovation. By pushing the boundaries of their craft and exploring new ideas and approaches, designers can develop solutions that are conceptually stimulating and forward-thinking. This approach is based on the idea that creativity can be found in unexpected places and that the best solutions come from diverse perspectives. Finally, Concept i is about exploration. It encourages designers to experiment with new materials, technologies, and techniques, and to take risks in order to create something truly extraordinary. This approach is not just about creating aesthetically pleasing designs but about developing solutions that are innovative, sustainable, and meaningful. Overall, Concept i is a design philosophy that emphasizes collaboration, innovation, and exploration. It is a multidisciplinary approach that brings together experts from different fields to create unique and meaningful designs that solve complex challenges. By pushing the boundaries of their craft and exploring new perspectives and approaches, designers can develop solutions that are conceptually stimulating, forward-thinking, and tailored to the specific needs of their clients.
collaboration, innovation, exploration, multidisciplinary, problem-solving
Concept I
Concept I is a design philosophy that emphasizes collaboration and exploration. It encourages designers to think outside the box and push the boundaries of their craft, developing innovative and conceptually stimulating solutions. By combining their creative talents, designers can create something extraordinary that is tailored to the specific needs of their clients. Through collaboration, designers can also gain valuable new insights into their craft, opening up new possibilities and leading to more meaningful designs.
Creativity, Collaboration, Exploration, Innovation, Design.
CITATION : "Eleonora Barbieri. 'Concept I.' Design+Encyclopedia. https://design-encyclopedia.com/define/concept-i?E=119688 (Accessed on October 14, 2026)"
Concept I
Concept I is a design philosophy that encourages collaboration and innovation between disciplines in order to create unique, meaningful designs. By pushing the boundaries of their craft and exploring the potential of their creative talents, designers can develop more innovative solutions to complex challenges. This approach is based on the idea that creativity is found in unexpected places, and that the most successful solutions come from diverse perspectives. Through collaboration, designers can also gain valuable new insights into their craft, which can help them to create more meaningful designs that are tailored to the specific needs of their clients. Concept I is not just about creating aesthetically pleasing designs, but about developing solutions that are conceptually stimulating and forward-thinking.
Design, Arts, Creativity, Collaboration, Innovation.
Concept I
Concept I is a design philosophy that encourages collaboration and innovation between disciplines in order to create unique, meaningful designs. It encourages designers to think outside the box and explore their creative potential, allowing them to push the boundaries of their craft and develop more innovative solutions. This approach is based on the idea that creativity can be found in unexpected places, and that the best solutions come from diverse perspectives. By combining their creative talents and knowledge, designers can create something truly extraordinary.
Design, Arts, Creativity, Collaboration, Innovation, Problem-solving.
Concept I
Concept I is a problem-solving approach that encourages collaboration between disciplines and stakeholders in order to innovate and develop creative solutions to complex challenges. This concept is built on the idea that creativity can be found in unexpected places and that the best solutions come from diverse perspectives. With this approach, teams can explore their creative potential and develop strategies to make the most of their unique skills and experiences.
Design thinking, interdisciplinary, innovation, collaboration.
Concept I
Concept I is an innovative approach to design and creativity that places an emphasis on collaboration and exploration. It encourages designers to reach beyond the traditional boundaries of their craft, to explore not just what works and what’s aesthetically pleasing, but also what is conceptually stimulating and forward-thinking. Even novice creators can find their own unique voices within Concept I, as it provides them with the tools and guidance to develop their ideas from concept to completion.
Design, creativity, collaboration, exploration.
Concept i
Concept i is a highly respected, award-winning design practice with over 30 years of experience in retail, commercial and leisure projects. Founded and led by Geoff Morrison, Concept i specializes in creating innovative and inspiring designs across the globe. From their Thailand headquarters, the design team has completed projects in over 16 countries, ranging from the Middle East to Asia Pacific and China. Morrison is highly regarded for his professional qualifications from Canada and the UK, as well as his expertise in designing bold and stylish projects from strategy and planning stages to completion. As a regular speaker at international conferences, he promotes new thinking and design excellence with cross-disciplinary collaboration. It's this expertise that has enabled the team to create projects that have won the admiration of the global design community. Over the years, Concept i has consistently produced high-quality designs that reflect their strong commitment to innovation, excellence and sustainability. The studio continues to be a leader in the international design industry, driving the industry forward with their creative and inspiring designs.
Concept i
Concept i
Concept i is an award-winning, multidisciplinary design practice based in Thailand. Founded and led by CEO Geoff Morrison since 1996, Concept i has completed more than 150 projects in over 16 countries, spanning the UK, Europe, Middle East, Asia Pacific and China. With design degrees and qualifications from Canada and the UK, Morrison brings more than 30 years of professional experience in the retail, commercial and entertainment design fields, having held senior positions with BDP UK and Forrec Canada. Morrison is a passionate innovator and advocate for cross-disciplinary collaboration. He injects his versatility into the strategy and planning stages of projects, defining project DNA and ensuring rigorous adherence to the design goals throughout the development process. His work has been internationally recognized for its excellence, with awards spanning both architecture and interior space design. Morrison is a regular speaker at professional conferences, and an active member of international professional institutes, pushing for new thinking and design excellence worldwide. His commitment to excellence and dedication to pushing the boundaries of what is possible are what makes Concept i a leader in the design world.
Concept i
Concept i's Awards
Concept i is winner of the highly coveted and very prestigious A' Design Award in Architecture, Interior award categories. The A' Design Award is a juried international good design competition where a grand jury panel of established design professionals, prominent journalists and experienced academics vote nominated entries anonymously following pre-established evaluation criteria to award exceptionally good works that demonstrate quality and excellence.
Concept I on Design+Encyclopedia
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