BB Signature Wine Bottles

BB Signature Wine Bottles

BB Signature Wine bottles is an innovative packaging design that exemplifies the fusion of artistic expression and functional wine bottle design, inspired by the sensual narrative of a 1968 French song. The design features a sophisticated interplay of female silhouettes created through glow-in-the-dark serigraphy and luxurious gold foil stamping, establishing a distinctive visual language that balances elegance with allure. The bottle's design, which won the Bronze A' Design Award in the Packaging Design category, showcases an intricate pattern where feminine forms interweave around the bottle's circumference, culminating in an artistic interpretation where paired legs form the bottle's foil closure. Standing at 320mm in height with a circumference of 289mm, the design employs a tri-color serigraphic printing technique that creates a mesmerizing dual-nature effect - glistening in daylight through its gold foil elements while emanating a mysterious glow in darkness. The color palette strategically combines white, representing the blanc de blancs quality of the champagne, with gold for luxury, and subtle red accents highlighting the design's sensual elements. Developed over seven months in Hong Kong under the creative direction of Ruth Chao and designer Magdalene Lam, the project successfully overcomes technical challenges in glass bottle printing while maintaining a sophisticated balance between provocative artistry and refined aesthetics. The innovative use of negative space and curved lines creates a smoke-like effect that mirrors champagne's effervescence, while the lace-like pattern formation demonstrates exceptional attention to detail in translating conceptual inspiration into tangible design elements.

wine packaging design, luxury champagne bottles, glow-in-dark serigraphy, gold foil stamping, feminine silhouette pattern, innovative bottle design

— Adam Dawson

CITATION : "Adam Dawson. 'BB Signature Wine Bottles.' Design+Encyclopedia. https://design-encyclopedia.com/define/bb-signature-wine-bottles?E=441172 (Accessed on October 14, 2026)"