Begonia House Sales Center Sales Center

Begonia House Sales Center Sales Center

Begonia House Sales Center Sales Center is a sophisticated interior design project completed in 2017, encompassing 2000 square meters of meticulously crafted commercial space that exemplifies the harmonious fusion of Chinese and Western design philosophies. The project, designed by Kelly Lin, represents a significant achievement in contemporary retail interior design, particularly notable for its innovative interpretation of Neo-Art Deco aesthetics. The space masterfully integrates elements from classical architectural traditions of metropolitan centers like Paris, New York, and Shanghai, while maintaining a distinctly modern sensibility. Distinguished by its 2.5-meter-high abstract handmade art installations, the interior features oversized decorative lighting fixtures that create a profound sense of ceremony and grandeur. The design employs sophisticated geometric patterns, metallic finishes, and carefully orchestrated color schemes to establish a rhythmic visual narrative throughout the space. Notable design elements include custom console tables, artistic branch ornaments, and specially treated hanging decorations that contribute to the space's distinctive character. The project, which earned the Silver A' Design Award in the Interior Space, Retail and Exhibition Design category in 2018, successfully addresses the contemporary challenge of defining luxury retail spaces for China's affluent consumer class. The design solution particularly excels in its thoughtful integration of Art-Deco principles with modern minimalism, creating an environment that resonates with both historical architectural heritage and contemporary aesthetic sensibilities. The space demonstrates exceptional attention to detail in its material selection, spatial organization, and lighting design, resulting in an elegant commercial environment that effectively balances artistic expression with functional requirements.

interior design, Neo-Art Deco, luxury retail space, architectural fusion, commercial design, contemporary aesthetics

— Adam Dawson