Burning Tea Beverages is an innovative packaging design concept that exemplifies the harmonious fusion of traditional Chinese philosophy and contemporary beverage packaging aesthetics. The design, which earned recognition with an Iron A' Design Award in the Packaging Design category, features a sophisticated black and white color scheme complemented by distinctive golden flame imagery that serves as a powerful visual identifier. The packaging's thoughtful design incorporates elements inspired by the ancient Chinese concept of yin and yang from the I Ching, manifesting in its balanced visual composition and symbolic elements. The bottle's ergonomic design features a slender profile with an intentionally narrowed waistline for improved grip, while pinstripe detailing on the shoulder area evokes traditional tea culture aesthetics. The product employs environmentally conscious PET (polyethylene terephthalate) material for its packaging, measuring 66mm in width and 220mm in height, demonstrating a commitment to sustainability while maintaining structural integrity. The typography, particularly in the burning logotype, draws inspiration from ancient Chinese official script, featuring unique pen-stroke treatments that create a distinctive visual identity. The design's color-coding system facilitates quick flavor identification, with background colors corresponding to specific taste variants, such as strawberry hues for strawberry jasmine flavor. This innovative approach to beverage packaging, developed through comprehensive market research and consumer preference studies, represents a significant advancement in the beverage packaging sector, successfully balancing functional requirements with aesthetic excellence and cultural significance.
beverage design, packaging innovation, Chinese philosophy, sustainable packaging, visual branding, ergonomic bottle design
CITATION : "Adam Dawson. 'Burning Tea Beverages.' Design+Encyclopedia. https://design-encyclopedia.com/?E=451925 (Accessed on November 17, 2025)"
We have 216.553 Topics and 472.819 Entries and Burning Tea Beverages has 1 entries on Design+Encyclopedia. Design+Encyclopedia is a free encyclopedia, written collaboratively by designers, creators, artists, innovators and architects. Become a contributor and expand our knowledge on Burning Tea Beverages today.